What is Business Intelligence?

| July 18, 2012 | 0 Comments

Business Intelligence refers to the various tools and systems that play a crucial role in the strategic planning process of the business. These systems enable companies to gather, store, access and analyse business data to help in the decision making process. In general, the systems will illustrate business intelligence in the areas of customer support, market research, customer profiling, product profitability, market segmentation, statistical analysis and inventory and distribution analysis, just to mention a few.

Businesses collect huge amounts of data from their business operations, therefore, for these businesses to keep track of that information, businesses will need to implement a wide range of software programs, such as Excel, Access and various database applications for different departments throughout their organization.

The use of multiple software programs makes it difficult to extract information in a timely manner, making it difficult to analyse the data. A business intelligence solution replaces the multiple tools traditionally used to gather and analyse data.

 

Business Intelligence Software

Business Intelligence Software is software specifically designed to collect all the raw data and convert it into useful and relevant reports  as well as graphs  that management  and decision makers within an organization can make sense of and be able to use in order to analyse business trends. This software is commonly referred to as Business Intelligence Tools.

The various tools that make up a business intelligence software application solution usually include tools for search, reporting, spread sheets, analytics processing, operational dashboards, content viewer as well as other components of enterprise resource planning systems.

Business Intelligence Software applications can be deployed in several ways, with Cloud Computing, On-Premise and SaaS being the most common options.

There are a lot of these tools available in the market, but many of them are still extremely expensive.  We can provide clients with either a developed application (Zap Business Analytics) or we can do things from them with SQL report writer and MS Excel as well.  Most companies already have SQL and Excel which is quite a strong selling point.

We will do a “free, value added” first meeting with a client to ascertain their needs and help them find the best solutions for their needs and budget.

So if you are looking for a company with highly skilled and knowledgeable individuals who can help you choose the best Business Intelligence solution for your business, please read more about our Business Intelligence Solutions.

Elwyn Dhliwayo

Elwyn Dhliwayo is a SEO Specialist that helps individuals and businesses get their websites at the top of the search engine results pages for specified keyword phrases through ethical search engine optimization strategies.

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